Type: Publication Design
This publication documents the beginning of my 2026 through fragments of writing; diary entries, conversations, and thoughts.
The project started from a simple habit of writing as a way to process my state of mind. Rather than editing or structuring the text, I chose to keep it raw, preserving the tone and emotion of each moment.
The work explores how personal narratives are formed through repetition, reflection, and everyday experiences.
[View..]
Hajun Chang
Jihoon Park
Tjay
Lia Thomas
Year: 2026
Type: Visual Identity & Research project
As Al and digital surveillance expand, protecting information from automated data collection becomes increasingly important. With unclear boundaries around copyright and data scraping, media is vulnerable to analysis and reuse. Our typeface responds by challenging machine readability, exposing Al mechanisms, and encouraging critical awareness, fostering resistance and agency in our relationship
with Al systems.
[View..]
Type: Research project
( ) am I running ( ) ? is a project developed for the Goldsmiths BA Design Year 2 Research module (Project 2.2). Comprising four field research studies, three videos, and a zine, the project reframes running not as physical exercise but as a medium for questioning.
[View..]
Hajun Chang
Junyoung Im
Woojin Bae
Hanseo Han
Geon Wi
Year: 2025
Type: Exhibition & Publication
Summer Blues is a project composed of an exhibition and an artist book of the same title. It is structured as a reciprocal system: elements that cannot be fully captured within the static medium of a book are expanded through the dynamic exhibition space, while the limitations of the exhibition are preserved and reinterpreted through print.
[View..]
Type: Object Design & Publication Design
Through the Lens, By the Sounds, With the Visuals (Sound System 1) is a speaker installation presented in the exhibition Summer Blues. Rooted in the concept of reciprocity, the work extends sensory experience beyond the flat structure of a book.
[View..]
Type: Visual Identity
ZONE is a brand and project that translates the aesthetics of movement, emotional landscapes of community, and raw personal moments centered around running and climbing into a visual language.
[View..]
Hajun Chang
Woojin Bae
Chulhoon Jung
Year: 2024
Type: Visual Identity
Flight 24 is the debut single by electronic musician Gunstler, reflecting on the experiences and memories of 2023 during his first year as an adult and the transition into 2024.
[View..]
Type: Photography & Publication Design
How to Say Goodbye is a visual archive of the languages of separation I have experienced.
It gathers fragments of emotions suspended in parting, moments I could not accept, and time that has slipped beyond my grasp.
[View..]
Type: Muscial Curation & Graphic Design
Radio & Mixset Series originates from my fundamental curiosity and affection for music. The project explores the intersection of music and design, translating sound into visual language.
[View..]